Nasdaq ADSK 3D character animation technology

21 /PRNewswire-FirstCall/ In the new Broadway hitShrek The Musical, DreamWorks Animation SKG, Inc (NYSE: DWA) is relying onAutodesk, Inc. (Nasdaq: ADSK) 3D character animation technology.A customizedsystem based on Autodesk MotionBuilder software is being used to generate adigital face in the Magic Mirror, which speaks to Lord Farquaad in real-timefor every show. "We've had a great, longstanding engagement with Autodesk; we rely heavily onAutodesk software and custom development for many of our projects," said JimMainard, head of Research and Development, DreamWorks Animation Technology. "For Shrek The Musical, the sophistication, interactivity and believability ofthe Magic Mirror wouldn't have been possible without Autodesk technology."Autodesk is a world leader in design innovation technology. Autodesk 3Dsoftware and services enable customers to visualize, simulate and analyzeentertainment and design projects.For Shrek The Musical, Autodesk designed asystem that captures the facial motion of actor John Tartaglia in real-timeand uses it to animate the face in the Magic Mirror. This live-to-stageperformance is the first of its kind in a Broadway musical. The Magic Mirrorwas featured on NBC's The Today Show on December 8, 2008 and tested by co-hostMeredith Vieira.

Shrek The Musical is an entirely new musical based on the story and charactersfrom the book by famed New Yorker cartoonist William Steig, as well theAcademy Award-winning DreamWorks film. The show celebrated Opening Night atThe Broadway Theatre in New York City on December 14, 2008.About AutodeskAutodesk, Inc. is the world leader in 2D and 3D design software for themanufacturing, building and construction, and media and entertainment markets.Since its introduction of AutoCAD software in 1982, Autodesk has developed thebroadest portfolio of state-of-the-art digital prototyping solutions to helpcustomers experience their ideas before they are real. Fortune 1000 companiesrely on Autodesk for the tools to visualize, simulate and analyze real-worldperformance early in the design process to save time and money, enhancequality and foster innovation. For additional information about Autodesk,visit DreamWorks Animation SKGDreamWorks Animation is principally devoted to developing and producingcomputer generated, or CG, animated feature films. The Company anticipatesreleasing its feature films into both conventional and IMAX(R) theatresworldwide. The Company has theatrically released a total of seventeen animatedfeature films, including Shrek, Shrek 2, Shark Tale, Madagascar, Over theHedge, Shrek the Third, Bee Movie, Kung Fu Panda and Madagascar: Escape 2Africa Monsters vs Aliens opens in theaters on March 27, 2009.

All other brand names, product names or trademarks belong totheir respective holders (C) 2009 Autodesk, Inc. MILPITAS, Calif., Jan. 21 /PRNewswire/ Bootstrappers Breakfast(TM)announces Pete Tormey "the Patent Guy" ( http://) asinvited guest to discuss when you need a patent and tips for getting one.Patents provide an important competitive advantage, and young companies needto develop an understanding of patents to maintain this competitive advantage.Bootstrappers Breakfast will meet at Omega Restaurant in Milpitas, Feb 13,2009 at 7:30-9am Mr. BootstrappersBreakfast brings together leading entrepreneurs who eat problems for breakfastand are serious about growing their business."Pete Tormey is a registered patent agent who specializes in providing patentsfor Software, Electronics, Life Science Instrumentation and Business Methods.Action Patents is a great website with a lot of practical advice. Mary's College in California, and a BS ElectronicEngineering from San Francisco State University He practices exclusivelybefore the US Patent Office.